Digital Enablement Sales team

Digital Adoption Challenges Everyone Should Address

Digital Adoption Challenges Everyone Should Address

March 5, 2021
Digital adoption using Salesforce

Digital adoption, which includes the use of new technology to improve a business, is a common term in today’s corporate world. Everyone knows that digital technology has become vital to streamlining processes, improving customer relations, creating additional revenue, and much more. 

It is no wonder that business models are focusing more and more on technology in order to embrace change and get ahead of the competition. Changes in how businesses run are happening faster and faster. These range from how businesses interact with customers to how remote work is organized and managed. Central to these changes and new goals is technology and digital adoption.

With digital adoption comes training and new company goals. The traditional training methods of the past often don’t meet the needs of businesses today as they don’t do a great job of helping employees retain knowledge or keep pace with the rate of change. New digital tools are needed in order to train new workers and bring a company up to speed on process changes, which happen faster and faster all the time.

But all digital adoption has its challenges, as company leaders know. Some of these challenges are more obvious than others, but all of these pieces must be met together and align with a company’s goals for such transformation to succeed. Only then can digital adoption reach its full potential and bring an entire business planned benefits.

Many companies miss the hidden challenges while focusing on the more straightforward ones, but once they are all addressed with the right tools, success is within reach.

Elements of Change

The reasons for digital adoption

Many companies, no matter which industry they serve, are now using technology to learn from their customers and improve customer service. Others have used a digital adoption strategy to move their workforces to remote work in order to save on travel and training costs even before the pandemic. Still, others have embraced goal-oriented tools such as Salesforce with the hope of supercharging sales and increasing profits.

No matter what a company’s goals are, technology and changes will be needed to achieve them. Digital adoption is needed whether a company has taken a customer-centric approach, switched to remote work, or both. It’s also often needed to comply with new policies and to make some processes more efficient. However, no technology investment comes without challenges, and the least of those is often the upfront cost.

Digital adoption challenges

Well-know hurdles to digital adoption

Company leaders know that the most common hurdles to true digital adoption—the act of using new technology to its full potential—are the need for frequent training, fast onboarding, and the time necessary for that training.

Training has always been the most obvious hurdle to full digital adoption of any new tool. Learning curves always come with tools for a variety of reasons, ranging from limited knowledge retention to the fear of change among most workers. This is true when it comes to onboarding new hires, closing skills gaps for current employees, or training a company in a new process or policy.

What makes the need for constant training one of the most common digital adoption challenges is the fact that it takes time, and often a lot of it. Because workers have difficulty retaining big chunks of information at once, training sessions often have to be spaced apart. This means that when using traditional training methods, company leaders will need to take more time than necessary to bring a company up to speed.

Because innovation and digital tech are always advancing, taking more time than necessary to train workers in new processes and policies can cause a company to lose its competitive edge. Switching away from legacy systems also can cause steep learning curves and worker discomfort, which can only add to the time needed for full digital adoption.

Preparing for Change

An often missed challenge

Almost everyone focuses on learning curves and training time when thinking about the challenges that come with digital adoption. But many trainers and managers miss another equally important challenge that must also be met: real-time reinforcement.

Reinforcement means that trainers and managers simply help instill the knowledge that employees have learned. This has often been through meetings, emails, answering questions, and help tickets.

Often, reinforcement also involves exiting a program or app to find a how-to answer elsewhere, such as in a wiki or help database. It may mean emailing a trainer or manager for an answer and waiting to hear back. Context switching such as this will mean lost time and employee frustration, as well as lost profits. It is this time component that makes reinforcement such a challenge.

Making this problem worse is the fact that many companies are switching to remote work. In fact, around 80% of company leaders say they’re going to let a good portion of their employees begin working from home at least some of the time.

On top of this, company leaders must also update processes and policies quite often, due to changing laws, technology, and the competitive landscape. This means that changes need to be communicated to an entire team and sometimes the company at once. Traditionally, this means meetings, webinars, and emails, which often aren’t seen right away.

How well trainers meet these challenges can determine whether digital transformation succeeds or fails. In order to succeed, learning and reinforcement must be effective and must align with a company’s goals. However, a key to success exists. And that key is making both learning and reinforcement happen in real-time.

Digital adoption success

All challenges must be met or the tower crumbles

When it comes to learning new digital tools and connecting to customers in new ways, time has always been part of the process. This is true whether a company has embraced a goal-oriented enablement tool such as Salesforce or switched to remote work. But change now occurs faster than it ever did before, and now company leaders must train and reinforce learning in real-time to beat the competition.

As a result, companies must train faster and faster in order to stay competitive. On top of this, leaders must also focus on meeting company goals and customer expectations as they meet the challenges that constant training brings. A long-term learning strategy is needed to do this, and this strategy will determine whether any new technology is worth the investment.

Companies can increase their value by up to 21% by embracing all challenges to digital adoption and meeting its goals. If some hurdles to full digital adoption are ignored, then digital transformation can fail, and companies will also fall short of their goals.

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Aligning all the pieces

Lightweight, contextual learning platforms can meet the growing need for constant training and reinforcement. They can also help companies meet sales, customer service, and compliance goals.

Such learning software focuses on deeper learning and aids greatly in successful digital adoption and transformation. The good news is that this type of learning is also immediate, appearing directly in applications and programs that are often used for the work process. Trainers are able to insert training right into the flow of work so that employees don’t have to leave their workflow to seek answers to specific questions they may have. Eliminating this type of context switching saves time and boosts productivity.

Such a tool also provides the frequent training needed in today’s changing world and in real-time, eliminating the days, weeks, and months often wasted on the dreaded learning curve. Lightweight, contextual learning software also provides helpful information and specific training in small doses, so that all employees are more willing to embrace change. 

This type of training can integrate with many different apps and programs, such as Salesforce, that normally have a steep learning curve. If a company’s digital transformation process involves changes to customer service or compliance, such software can help a business meet these goals. 

Lightweight, contextual training software can meet the need for constant reinforcement of learned material. It can also handle frequent changes to work processes and policies if configured correctly. The good news is that this type of learning program can meet both of these often overlooked needs.

Instead of calling long meetings and sending emails, trainers and leaders can now use these tools to communicate process changes to an entire company at once. These messages, like the training, appear right in every employee’s workflow and get attention right away. Trainers can easily insert new and contextual training on the go as well. This allows for the rapid change needed to meet business goals in a digital world.

Despite so many changes happening so quickly, learning for workers is still instant. Reinforcement to the new learning material appears in-app, greatly reducing the learning curve.

With lightweight learning tools, it is possible to embrace change and meet company goals at the fast pace needed in today’s world.

The future of learning management systems

Tackling your digital adoption challenges today

Meeting company goals in the age of digital transformation is much more likely to happen if every challenge to full digital adoption is met. To succeed, a company must have a plan to tackle all challenges to adoption as they relate to meeting company goals. Lightweight, contextual learning is an excellent way to align the learning process with new goals, and it can do so at the pace needed to compete in today’s modern competitive environments. If you’re ready to tackle the challenges of digital adoption, chat with us today.

Let’s talk!

 

Learn how the world’s best companies are rethinking digital adoption to empower their teams

Embracing Digital Transformation

Digital Adoption and Enablement: Definitions and Differences

Digital Adoption and Enablement: Definitions and Differences

March 5, 2021
Embracing Digital Transformation

In the age of cloud computing, remote work, and constant change, it’s common to hear about the concept of digital transformation. The term seems to be everywhere and has many components to it.

Digital transformation is the process through which a company integrates with technology to create a new way of conducting business. This can mean new ways of interacting with customers, prospects, other businesses, and their employees. It can also mean new operational processes and compliance policies.

Digital transformation is necessary in today’s corporate world. Without it, companies will fail to innovate and move with the times, and they may even fail completely. It’s so important that most businesses are putting digital transformation at the forefront of their plans. 

This type of change can look simple on the surface. However, there are many factors affecting whether digital transformation will be successful. The two main components are digital adoption and digital enablement. 

The two terms may sound similar, but they are two distinct concepts. Both are vital to successful digital transformation. When taken together, any changes made are more likely to improve the customer, potential customer and employee experience. Most of all, these changes can generate a positive return on investment for an entire organization. 

Digital adoption and digital enablement

Digital Adoption and Enablement: Two sides of the same coin

Digital adoption and digital enablement may be similar concepts, but they have some differences that must be taken into account. Digital transformation can be thought of as a coin. When it’s made correctly, it has two sides and has value. 

If one side is missing, then the coin is useless. It will get a business nothing back if used. In fact, the coin might get set aside at the factory before it can even go out into the world.

One side of that coin is digital adoption. The other side is digital enablement. One needs the other in order for digital transformation to be successful. 

Digital adoption using Salesforce

Digital adoption

Digital adoption is the use of new technology to perform new processes, boost productivity, improve customer and potential customer relations, and ensure legal compliance. More importantly, it is the ability of a company to use new digital tools to the fullest extent. 

In true digital adoption, workers and leaders use new technology to the fullest extent for the most benefit that they can. When this happens, a positive return on investment can follow. Full adoption paves the way for a boost in profits, workflow efficiency, and employee and external relations. 

Digital adoption is the “heads” of the coin that is digital transformation, and the part that people see first.

However, the corporate world is far from perfect, and there are always barriers to real technology adoption. These same barriers can stop employees from being productive and can lead to worse outcomes. 

Resistance to change is always a problem, and so is the need for constant training to use new software applications. The cost of that training can quickly spiral out of control if a digital adoption solution is not found. This leads to frustration for all and no return on investment. 

With the right learning system, however, it’s possible to overcome these barriers. Lightweight, contextual learning management solutions are able to help any company achieve full digital adoption of new tools and processes. Once this happens, improved profits, customer relations, and other benefits can follow. This is where digital enablement comes in. 

Digital Enablement Sales team

Digital enablement

Digital enablement is vital to the success of digital adoption, and by extension, to the success of digital transformation. It can be seen as the “tails” of the coin. 

Digital enablement is the method used to achieve full digital adoption. In other words, it is the way employees and company leaders will learn how to use new technology and take full advantage of it. Basically, it includes all the tools needed to onboard new employees and train workers in new processes and policies. 

Contextual learning solutions that are part of larger digital adoption and enablement platforms provide a way to better train employees. They can help an entire organization create new digital services, experiences, and connections. These platforms can also help employees learn how to use new software, perform new processes, and comply with new policies. Ultimately, they help companies take full advantage of digital adoption initiatives, including associated shifts in technology.

But digital enablement includes more than training and the solution used to onboard new employees. An effective digital enablement strategy should also include lightweight, contextual learning in order to help workers learn how to fully use new technology with the greatest ease possible. 

Most training today has flaws. Learning tends to come in the form of spaced training sessions, and as a consequence, employees often need a lot of time to learn how to fully use new tools and technology. These time gaps in digital enablement can equate to a company struggling to keep up with a changing market. 

This is why the right type of digital enablement is important. This aspect of digital transformation should not be ignored. The good news is that contextual, lightweight learning can go a long way towards success. It does this by tackling the flaws present in traditional training. 

Employees need to have help and training available right where they need it and right when they need it, too. Only then can digital enablement help workers and company leaders realize the promise of a digital adoption strategy and plan. 

In order to understand how such lightweight, flexible learning can help, it’s important to know the type of obstacles that often stand in the way of success. 

Overcome digital enablement obstacles

Overcoming the obstacles

Of course, there are always obstacles to change, and therefore digital transformation. Many people are resistant to change, often due to the difficulty and the discomfort involved. This means most organizations will take some time to accomplish digital adoption plans. Resistance to change is a large problem many company leaders face today. 

Retaining large blocks of new information at once is also difficult for most people. After standard training sessions, employees can lose up to 70% of what was learned in just a few days. Making this problem worse is the fact that with digital innovation and transformation, the need for constant training is always present. This can lead to not one, but many learning curves at once, along with employee frustration. 

The rise of remote work can also make employee training and reinforcement of that training difficult. This can add a relatively new hurdle when it comes to true digital transformation, and handling both sides of the coin. 

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Using contextual, lightweight learning for success

However, contextual, lightweight learning management solutions are capable of overcoming many of these obstacles. It can also fill the digital adoption platform gaps that arise with standard types of training. These solutions lead to effective digital enablement, which in turn leads to full digital adoption. 

It allows trainers to insert training directly where needed, across a variety of applications that employees use daily. Training can even be inserted into typical mission-critical tools for sales enablement, such as Salesforce, that helps drive faster revenue production. When this happens, employees no longer have to switch in and out of programs to find the help that they need. This elimination of “context switching” lets teams and organizations as a whole move faster.

Using lightweight, contextual learning for digital enablement can cut down on the time and cost needed to onboard new employees. New hires can start working right away with help, training, and reinforcement appearing right in the applications they’re using. This help can apply directly to a specific situation such as how to approach a new sales situation in a given industry, eliminating the need for time-wasting internal support. 

New and senior employees alike can also use this same software to learn changing digital processes on the go. This means that the need for meetings and costly training sessions is reduced. Lightweight, contextual training, along with the larger digital adoption and enablement platform it is typically a part of, should be easy to implement and maintain. It should also be versatile, adapting to new transformation and enablement needs. 

The benefits of true digital transformation are countless. The right type of enablement can lead to quicker and easier digital adoption. These benefits include better customer relations and increased profits by as much as 34%. With the right strategy, plan and platform, employee comfort with new changes can improve, and resistance to change can drop. 

Employees can benefit greatly from this type of digital enablement. This is because it is given in small, digestible bits rather than in large blocks that are hard to remember. Training appears right where employees need it, in the flow of work. Leaders can also send notifications to an entire company or workgroup at once about process changes and other important events. 

As a result, skill gaps can be addressed. A company that can learn how to use new processes and platforms effectively can improve both profits and external relations. Employee satisfaction can also improve, especially when they are given the chance to play a meaningful role in true digital transformation. 

The future of learning management systems

Embracing digital transformation today

The first step to being successful with digital transformation is to understand its two main parts: digital adoption and digital enablement. True digital adoption can only happen when new platforms and processes are fully implemented. Then, revenue will increase, customers will be happier, and employees will find more satisfaction with their jobs. This allows for a maximum return on investment from your digital transformation plans. 

If you’re ready for digital transformation success, chat with us today.

Let’s talk!

 

Learn how the world’s best companies are rethinking digital adoption to empower their teams

Embrace Change Management

Working with the different elements of change management

Working with the different elements of change management

February 18, 2021
spotlights cover 1

Markets change, companies reorganize, and new compliance policies are enacted all the time. And anyone managing a company or training new employees knows that embracing that change, which is only picking up in pace, can mean the difference between staying competitive and becoming irrelevant. Failure to innovate can even end companies altogether, and it’s a major worry among CEOs. 

Companies must therefore change policies, workflows, management models, and their very structures sometimes. Making these large shifts can bring great benefits such as becoming more competitive, improving customer service, and increasing profits, but there are many elements that go into making change successful. 

It can be easy to talk about making the tough changes needed to stay relevant, but putting that plan into action can be more difficult. Most people are resistant to change. But taking action to overcome this hurdle is vital. True organizational change management results from action and involves each and every individual in an organization. 

Tools and techniques exist that can ease resistance from all teams and help sweep a company into any change that’s needed. Among those tools is lightweight, contextual learning software, which can guide all levels of an organization through important shifts, at every stage of the process. 

Embrace Change Management

What is change management?

Change management is basically a “recipe” for a new company structure or process. With any recipe, there are ingredients or elements. When following a recipe, the chef must go through three phases. 

Preparation might involve studying the recipe, checking for what the chef already has on hand, and gathering the tools and ingredients necessary to make the dish. Most vital of all, of course, is asking the recipients of the meal whether they have any food allergies or preferences. Disaster can be avoided by involving those who will be eating the meal from the start. 

Implementation involves putting the recipe into use: mixing ingredients, turning the oven to the right temperature, and so on. And at last, following through could mean asking how much the recipients like the meal, and whether anything could be improved. 

These three phases also apply to change management, according to the Harvard Business School. Organizational change management works much like a recipe, and there’s one major element in common that the two have. The human element is present in both and is the most important factor in success or failure. Recipes perform based on how they affect people, and corporate change management is the same way. 

No matter the type of organizational change, the most important factor is the same. And a considerate chef is much like lightweight learning software. Both can make those affected more comfortable with, and willing to try, something new. 

Besides the human factor, there are also five main elements to successful change, according to the ADKAR model: awareness, desire, knowledge, ability, and reinforcement. And the right tools can aid the transition through all of them. 

Elements of Change

The single most important element

The single most important element to true organizational change is the human side. Organizations are made up of people, and it’s the people who ultimately will determine whether leadership is effectively managing that shift. These people range from executive teams to the newest employees. 

Any type of change can be intimidating to people, so it’s important to not only focus on the design and implementation of any major (or minor) company shift. When reviewing every other element of putting the change into progress, how people will react to that process and action must be considered first and foremost.

Shaking up management processes can have great benefits and keep a company competitive in a rapidly changing market, but getting there is often the greatest issue. Employees and leadership teams alike can be the biggest barrier to that action being effective, or they can help that positive change sweep through an entire organization.  

The ease of that change will make or break any great plan. The great news is that the intimidation that change can bring can be greatly reduced with the right tools.

Lightweight, contextual learning offers training for employees directly in-app and can cut down on the learning curve. This aids not only with the adoption of new processes but with the organizational change that involves shifts to remote and flexible work. It can also help with the adoption of new software and policies. 

This contextual learning is often wrapped up into larger digital adoption and enablement platforms that can also help with every other element of organizational change management, beginning with the elements of preparation and ending with the follow-through. 

Preparing for Change

The elements of preparing for change

Before change can be implemented across a company, it’s important to start with the elements of the preparation phase. And the first element, of course, is having awareness of what type of change is needed, and why. This will likely be an important shift that can keep a company competitive.

Standing back and viewing the situation through an objective lens is the first step to taking action. Perhaps customer service needs to be improved, day-to-day processes need to be streamlined, or a shift to flexible work locations is needed to retain employees. There could be skills gaps contributing to these issues and a more flexible, lightweight learning management tool is needed to address the status quo.

Once the awareness that change is needed has been established, the desire for that change must follow. This is when assessing the cultural side of change management is vital. Knowing how receptive an organization will be to change can go a long way towards determining what to do next, and when. 

Who in the organizational structure will be involved first? Identifying the management teams and the followers will help to determine how to roll out any new processes or programs. Using digital adoption and enablement platforms can allow the assigning of project teams who will get involved early and help to ease the rest of the company into the change.

After this assessment, knowledge on how to bring about real change is the logical next step. It is necessary to make a case for this shift, to prepare the rest of the organization for what is to come. Here, the benefits can be outlined, and a structured approach can be laid out to make that change happen. Introducing lightweight, contextual learning tools (and associated larger platforms) at this time can make the idea of change less intimidating to an entire organization and can show how easily this shift can happen.

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Implementing change: How the right tools can help

When it comes to the actual change itself, it’s important to have the ability to bring it about. This typically means training employees and leaders alike in new processes and policies, and likely new programs in areas such as sales enablement. Learning management that is flexible and lightweight is not only good for project management, it can help to turn an idea into meaningful action. 

Typically, trainers and managers are the first to adopt change and will set examples for the rest of the company to follow. This approach can work well with the use of digital adoption and enablement platforms, regardless of leadership style. By demonstrating how easy a new process is to learn, leaders can convince the majority to follow. 

All key stakeholders should be able to participate in change from the beginning, and since contextual learning can help train employees as they work, it’s easy to take action right away.

onboarding header image

Following through with the help of lightweight learning management

Once a change has been implemented, reinforcement is important for keeping the momentum going. This is true for process changes, shifts to remote work, and changes in compliance policies. 

Lightweight, contextual learning management isn’t just for employees to train for their specific duties in-app. Trainers and managers can use these tools to reinforce what has been learned as well. Digital adoption and enablement platforms that often house lightweight, contextual learning allows leaders to communicate easily with all employees at once, as they work, and also allow leaders to monitor employee performance and identify any areas where skills or compliance is lacking. 

This ability makes it simple to ensure that change is smooth for an entire organization. Setting project objectives becomes much easier with such smooth communication. Lightweight, contextual learning will also be valuable with any further changes in the future, giving a company the ability to shift with the market. 

The future of learning management systems

Embracing change with lightweight, contextual learning tools

The right tools and plan can make positive change happen, so long as you assess the situation carefully, have the desire for change, know how to make that change happen, have the ability to bring it about, and reinforce that change. 

Proper change management makes any transitions easier on leadership and employees. Employee morale can improve, especially if there is a reduced learning curve and employees at all levels feel as if they are truly part of that change. Lightweight, contextual learning can help to meet that business goal. 

Money can be saved by using this type of learning to adopt new tools, programs, and processes as well. Adopting new programs and processes often costs a company money, and sometimes employee uptake of new things is limited. With in-app learning and no matter where an employee is working, the barrier to employees embracing change comes down. Easy learning can feel like an opportunity, not a burden.

Keeping the costs of change under control is also a benefit from using a proper change management approach. Customer relations can improve and the need to rework some processes and changes in company structure can be eliminated. 

Getting started with the right plan today

There are many elements to effective organizational change and the most important of them all, the human element, is also the most complex. But the right learning management tools can address the contextual learning needs of individuals and entire organizations alike. Easing resistance at every level can help to ensure that any large change can be successful. If you’re ready to embrace change and want the tools to take effective action, chat with us today.

Let’s talk!

 

Learn how the world’s best companies are rethinking change management to empower their teams

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Flattening the curve with technology adoption tools

Technology adoption tools can flatten the learning curve for all

February 17, 2021
Spekit Flows

When it comes to change, we all know that not everyone is going to react the same to it. Some people openly embrace change while others hold back, clinging to old and possibly outdated ways of doing things. In the corporate world, change is the only constant. 

Organizations are shifting from having everyone in the office to having employees work in more flexible locations, such as at home. Paperwork has largely made the shift to digital platforms, and these tools are in turn changing and being updated all the time. Working in the cloud and using a variety of apps each day is now the norm, with those apps evolving and changing as need dictates.

New technology is always being developed to meet these demands of companies and employees as well, whether they are in-office or remote. But adopting new technology means a learning curve for trainers and employees alike. Since everyone has their own reaction to anything new, this can cause issues for a company when it comes to adjusting to whatever new process or program has been introduced.

Technology adoption systems help to train workers in the use of new online tools and apps. Some take audience differences into account to be more effective. This reduces the learning curve for all and increases productivity and worker satisfaction.

New Employee Training Needed

The innovation adoption curve

The Diffusion of Innovation theory is a social theory dating back to 1962. It explains how quickly new ideas are accepted by a group of people such as a company. This can apply not only to ideas, but to products, new software, and new processes.

This sociological model uses the Innovation Adoption Curve to split members into five defined adopter groups (more on this below.) These groups have different psychological traits and sometimes social traits as well. This affects how quickly and easily they accept a new product or innovation, such as a new process or application.

Other factors that affect how fast each group adopts new technology include how compatible it is with a group’s needs, how hard it is to learn and use, how much it can be tested, and how effective its results are.

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The five audience types

The innovation adoption curve splits an organization into five groups and takes into account the characteristics of these defined adopter groups. The psychological characteristics of the defined groups, such as personality traits, help determine how quickly each will accept a new product such as a new digital tool. 

These groups, when put together, create a Bell Curve. This curve runs from more risk-taking behavior to more cautious and skeptical attitudes. The demographic and psychological characteristics of each group help to determine how quickly each will embrace the adoption process.

Innovators make up between 2 and 3 percent of employees. This group is the most willing to embrace risk and try new ideas before anyone else. They’ll be the first to jump into a new adoption process and try new digital tools. This group tends to be individualistic and well-educated.

Going from innovators to early adopters, this group will also accept new ideas quickly. They are more likely to be organizers and have more social connections than their innovator counterparts. This early adopter group is about 13% of employees and tends to have influence over later adopters when it comes to embracing new technology. They also tend to be more highly educated than other groups. 

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The early majority usually don’t have leadership positions in a company, but follow early adopters when it comes to acceptance of a new product such as sales enablement software. They form a vital bridge between the early adopters and the later adopters. However, they tend to be more skeptical of new processes than early adopters.

The late majority generally doesn’t accept new ideas until the early majority jumps on board. Being more skeptical of new technology, policies, and processes, they prefer to wait to see the early majority’s adoption or acceptance of a new application before trying it themselves. They’re more likely to adopt new technology due to peer pressure rather than being persuaded by the benefits of new technology. Together, the early and late majority make up the largest two audience types.

At last, laggards are the least likely to respond to technology adoption platforms. They tend to be traditional, more isolated and fixated on past ways of doing things, with fewer social connections. This group may not adopt change until far after innovators have, and may find themselves left behind.

Crossing the Chasm

The challenge of crossing the chasm

Learning management systems, which are tools used to train employees in new processes, digital platforms, and policy changes must take these different audience types into account when introducing a new idea or application to a company. It’s vital for a new process or tool to gain momentum not only with early adopters but with everyone else. This challenge is known as crossing the chasm.

However, many of these systems aren’t flexible enough to meet this need. Technology adoption software, which is used to create employee training, often has difficulty crossing the chasm for a few reasons.

Intimidation is a strong reason why the early and late majority may be resistant to change. If new software is hard to use or takes a long time to learn, the majority will put up resistance. Employee retention of new knowledge is often limited after attending webinars and presentations, and this leads to frustration, feeling intimidated, and spending time searching for answers on how to apply what they’ve learned. 

This creates a large learning curve and often slows technology adoption over time. There’s also a negative impact on worker productivity and a rise in employee turnover.

Employees need to see how effective new changes can be. This is especially true for the early and late majority, who tend to be more skeptical of change. 

Early adopters such as managers and company leaders usually ease other workers into a new process. But with remote work, this often can’t happen. The early and late majority will then delay adopting new technology.

Some technology adoption systems don’t work very well with employees’ needs. When it comes to applying new material to specific situations, workers are often left frustrated. They also don’t take remote work and the learning curve into account. Remote workers need to have learning and reinforcement available even if they’re working away from the office.

Finally, the ability to test new processes and new programs can be limited. Traditional technology adoption tools such as quizzes, presentations, and videos don’t allow employees to do much hands-on learning. This can make change more intimidating to the majority of users.

The benefits of in app training and reinforcement

How lightweight, contextual learning can drive employee adoption

Crossing the chasm doesn’t have to be a barrier to fast and easy technology adoption for an entire company. All of these challenges can be met head-on and conquered with lightweight, contextual learning.

New, lightweight training platforms can be easily utilized by trainers and managers, and they integrate with a large variety of applications that employees use on a daily basis through something as simple as a browser extension. Training and reinforcement can easily be set to appear directly on an app’s screen, and the training can be easily customized and come in a variety of forms.

This means that as employees see step-by-step help right where they need it: within the flow of work. This is especially useful for workers in flexible locations. Knowledge base help tabs and links may appear right on the screen where employees are trying to complete specific tasks. This help may also apply to a specific situation or process too.

Contextual learning and reinforcement offer greater ease of learning than training formats of the past did not have. Using contextual learning, the early majority is more likely to make the leap to a new platform or way of doing things. And since employees are learning as they work, they start off by applying new knowledge and embracing change right away. 

When this happens, the chasm has been crossed and the late majority will follow the early majority. The learning curve will flatten because the change is now far less intimidating than it was before. 

Early adopters, who are likely to be trainers and managers, are also able to demonstrate the benefits of these systems. This can also help the early majority, the late majority, and eventually laggards to adopt. Saved time and frustration appeal to just about everyone.

Contextual learning can also meet the needs of remote workers and those in the office. Everyone has questions, and easy access to answers without time spent searching through databases is a must in today’s corporate world. Finally, the “hands-on” learning and reinforcement approach of lightweight learning tools gives early adopters and the majority of audiences the ability to test, and then embrace, new software, policies, and processes.

The future of learning management systems

Flattening the learning curve today

No one likes a steep learning curve when it comes to technology adoption. But the hard reality is that when it comes to technology adoption, different audiences need to be taken into account. The good news is that the chasm can be crossed with the right approach to worker training and learning reinforcement. If you’re ready to dive into the world of lightweight, contextual learning, chat with us today.

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Learn how the world’s best companies are rethinking digital adoption to empower their teams

Spekit Flows Walkthroughs

Introducing: Step-by-Step Walkthroughs with Spekit Flows

Introducing: Step-by-Step Walkthroughs with Spekit Flows

February 16, 2021

What is it?

Spekit Flows is our newly-released, best-in-class digital enablement feature that allows you to streamline employee onboarding and drive adoption with guided step-by-step walkthroughs.

You can quickly set up a new Flow tutorial in minutes (not days) to handhold employees through training across multiple applications, reinforcing crucial knowledge right where they work.

To create a Flow, simply click “Create > Flow” and Spekit will capture each step as you navigate through the process. Once saved, you can customize the description, calls to action and more! It’s that easy!

You could use Flows to walk new employees through a step-by-step training for creating a new opportunity in Salesforce, setting up an account in Workday, or creating their first ticket in Zendesk.

The possibilities are endless. Are you as excited as we are? Then watch our full Introducing Spekit Flows Video!

Why does it matter?

From the beginning, we set out to build a platform that would create better learning experiences for employees. Our goal has always been to help employees learn quickly and work effectively while making it incredibly easy on the admin side to create and maintain training content.

We’ve always known that step-by-step walkthroughs could be one important part of a holistic suite of digital adoption/enablement features. But, we wanted to do this right. So, we spent the past two years researching traditional options on the market, documenting their problems and pain points, and designing a new solution that would be an absolute game-changer for the industry.

Enter: Spekit Flows!

Flows Main 1

Why is Spekit Flows game-changing?

Studies have shown that employees will forget up to 70% of what they learned within just one day using traditional methods. You wouldn’t try to memorize an entire recipe and then head off to the kitchen to try to cook everything from memory, right? Yet, that’s the traditional approach with LMS style training videos or presentation decks.

The better approach is to follow a recipe step-by-step while cooking. You need the information at your fingertips. You follow the instructions a few times, and eventually you master it and can do the whole thing by yourself. That’s Spekit Flows!

Spekit champions need tools and processes that can drive digital adoption and enablement across increasingly complex and costly tech stacks. There are four main reasons why Spekit Flows is the best step-by-step training solution on the market:

  • 1. Fastest Setup: Start creating Flows in seconds, not days! Traditional solutions on the market are painful to set up–they require hours and hours of complicated configurations. But creating a new Spekit Flow is incredibly easy and user-friendly. Just click the “Start” button, navigate through your usual step-by-step routine and Spekit will automatically capture your Flow outline for you. It’s easier than taking a screen capture and you’re done within minutes.
  • 2. No Technical Skills Required: Unlike competitors, Flows doesn’t require any coding or technical skills to build or manage. If you can write an email, you can create a Flow! No need for costly or time-intensive IT support.
  • 3. Easiest to Maintain:No need to worry about major headaches if your tech stack evolves or your internal process changes. You can easily update your relevant Flows tutorials in minutes with the latest step-by-step instructions based on new underlying processes or configurations.
  • 4. Cross-Platform / Cross-Tool Support: Flows offers cross-platform / cross-tool support so that Spekit customers can provide step-by-step tutorials across any web application. For example, steps 1-3 could be about getting started in Zendesk and steps 4-6 could be about getting started in Outreach. Just navigate to whatever applications/sites are needed while recording your Flow tutorial.
  • 5. Available On-Demand: Spekit Flows don’t have to be a “one and done” training tutorial. Flows are readily available in the Spekit sidebar allowing employees to click and get a quick reminder of the step-by-step process involved in a given workflow.
  • 6. Analytics: Spekit Flows offers insights into completion rates and user drop-off rates by step. These analytics give valuable insight into your user participation rates and whether any of your step-by-step walkthroughs could be further optimized to improve uptake with your audiences.
Flows Outreach

How does it work?

Flows layer step-by-step instructions on top of your web applications to guide new users through a process or workflow.

Flows are super fast and easy to create within just a few minutes. Inside Spekit’s interface, you’ll click Create > Flow > Start. From there, just click through your normal workflow and Spekit will automatically create the Flow for you!

Once done, you can always go back to add steps, edit steps, or customize a step’s description.

Spekit Flows

Boom! Ready to get started?

Reach out today to learn more about why Spekit is the leading in-app digital adoption and enablement platform that helps employees learn about their tools and navigate process changes by accessing answers in real-time, everywhere they work.

Let’s talk!

 

Learn how the world’s best companies are empowering their teams with Spekit today

top 40 remote work statistics

40 Remote Work Stats You Need to Know in 2020

40 Remote Work Stats You Need to Know in 2020

December 11, 2020

COVID-19 forced a global experiment in remote work. While we’re only now truly beginning to understand the impact this shift has had on productivity, morale and businesses as a whole, we wanted to share the top 40 recent statistics on remote work to help everyone understand both the challenges and opportunities. 

The vast majority of the world has transitioned to remote

  • 88% of businesses around the world mandating or encouraging their employees to work from home (Gartner)
  • Nearly two-thirds of U.S. workers who have been working remotely during the pandemic would like to continue to do so (Gallup)

We’re using more tools and spending more on them 

  • 52% of businesses are using 6+ applications daily (Spekit)
  • Over half of employees (52%) said their employer needs to invest in better technology (Computer Weekly)
  • US respondents say they have personally spent an average of $348 (USD) to upgrade or improve technology while working at home due to COVID-19 – roughly $70 higher than the global average ($273), and the second-highest among 10 markets surveyed (Lenovo Research)
  • 60% of businesses spend at least $400 per month/per employee on these apps (Spekit)
  • 78% of IT leaders believe digital employee experience is essential or a high priority today, compared to only half (49%) 12 months ago (BDaily)

Employees are working longer hours and feeling the impact

  • Those working from home are racking up an extra 28 hours of monthly overtime since lockdown began. It equates to nearly four days’ work (LinkedIn)
  • A full week of virtual meetings leaves 38% of employees feeling exhausted while 30% felt stressed (SAP)
  • 23% of remote workers say they work longer hours than they would on-site (CoSo Cloud)
  • 72% of technology executives say that team workloads have increased more and everyone is working harder (CNBC)

Businesses making changes more frequently than ever

  • 44% are changing or updating tool processes at least every two weeks (Spekit)
Infographic Stat 2 1

More change is leading to more time spent training and more support for enablement teams & managers

  • 88% of sales and enablement leaders spend up to 3 hours training on tool & process changes every month (Spekit)
  • 43% of IT teams saw an increase in the number of support tickets from employees during the period of forced remote work (BDaily)
  • 28% are spending 3-5 hours training on new enablement resources every month (Spekit)
  • 46% are spending 3+ hours per week answering support questions (Spekit)

Employees are struggling to keep up

  • 71% said their employees spend 1 hr per day looking for answers (Spekit)
  • 44% of questions come up due to a lack of understanding on processes (Spekit)
  • 30% of questions come up due to confusion from frequent changes
  • 82% of managers are concerned about reduced employee focus (World Economic Forum)

The shift to remote work has exacerbated training and enablement challenges

  • 88% of employees are now waiting for responses to questions on Slack (Spekit)
  • 55% identified not being able to communicate in person as one of their top three challenges (Fleishman Hillard)
  • 41% indicated a higher gap in knowledge retention since moving to remote (Spekit)
  • 37% said there is decreased productivity without being able to turn to a coworker for answers (Spekit)
  • 35% believe there is a longer ramp time for new hires while remote (Spekit)

Teams are relying on webinars and emails to communicate changes – both of which suffer from low retention rates and fatigue:

  • 67% use webinars (Spekit)
  • 21% use emails (Spekit)
  • Due to high levels of sustained concentration, fatigue begins to set in 30-40 minutes into a video meeting. Looking at days filled with video meetings, stress begins to set in at about two hours into the day (Microsoft)

We’re just starting to recognize the very real business impact

  • 33% said it slows their ability to grow across the org (Spekit)
  • Half of respondents who are telecommuting said they are experiencing burnout and overwork. Another 52% polled said they do not have plans for a break to decompress or take a vacation (TechRepublic)
  • 29% said the longer it takes to train, the longer it takes to earn (Spekit)
  • 24% believe frustration coming from employees is impacting their ability to learn new things (Spekit)

With the highest barrier to maintaining remote productivity being morale

  • 74% are struggling to keep up morale (Spekit)
  • 86% say they feel the need to prove to bosses they are working hard and deserve to keep their jobs (LinkedIn)
  • More than half of remote employees say they feel disconnected from in-office employees (CoSo Cloud)
  • 19% of remote employees report loneliness as their biggest challenge. (Buffer)

Employees are optimistic about a future of remote work – if improvements are made

  • 64% of respondents very open to being remotely onboarded if the right resources and support is provided  (World Economic Forum)
  • 98% of people surveyed said they would like the option to work remotely for the rest of their careers (World Economic Forum)
  • 85% of the respondents said they wanted more help from their employers as they adapt to WFH (Forbes)
  • 19% of remote employees report loneliness as their biggest challenge. (Buffer)

How are the best companies reinventing themselves to combat these challenges?

Companies like Southwest Airlines, MURAL, OwnBackup and more turned to Spekit’s in-app digital adoption and enablement platform to power their remote teams with bite-sized training, resources, crucial updates and processes that surface right where their team is working.

Spekit Digital Enablement for Remote Teams

Chat with us to learn how to drive the productivity of your remote team with in-app learning today!